The common responsibilities for this position include managing the merchandising calendar and coordinating communication of promotions and new product launches across channels. Creating visual and written content for marketing channels including email, SMS, and social media is essential. Building and optimizing email content, cadence, and segmentation strategy for promotional, triggered, and transactional emails is also required. Monitoring website performance and suggesting improvements in design, content, and user experience is a key duty. Additionally, preparing and editing images and videos from external providers for marketing use, uploading and publishing new products and content to the website, coordinating the production of photo and video content with external providers, and managing the translation of content for the website, emails, and advertisements are part of the role.
The percentages next to each skill reflect the sector’s demands in these respective skills. E.g., 30% means this skill has been listed in 30% of all the job postings in this sector.
The skills distribution tells you what specific skill sets are in demand. E.g., Skills with a distribution of “More than 50%” means that these skills are wanted in more than 50% of the job postings.
Types of companies in the sector that have advertised a position
Education level required as indicated
Fields of study of the positions advertised by employers
Employment Mode of the positions advertised by employers
Employment Type of the positions advertised by employers