Marketing Assistant

Responsibility

The common responsibilities for this position include planning and executing digital and display advertising campaigns, developing engaging content for social media channels, websites, and email marketing, and creating marketing collaterals such as eDM, posters, newsletters, and videos. The role involves measuring and reporting performance of digital marketing campaigns against goals, optimizing database marketing strategies, and identifying trends and insights to enhance brand awareness. Additionally, the Marketing Assistant supports the event planning process, including logistics and on-site management, and assists in organizing exhibitions and events. Responsibilities also include managing online promotions and advertising campaigns, coordinating traffic and sales reporting, conducting competitor and industry research, and providing general administrative support within the marketing team. The position requires collaboration with internal teams and agencies to optimize user experience and enhance customer engagement.

Job Growth

Skills Requirement

The percentages next to each skill reflect the sector’s demands in these respective skills. E.g., 30% means this skill has been listed in 30% of all the job postings in this sector.

• Skill Categories
• Specific Skill Sets

Skills Distribution

The skills distribution tells you what specific skill sets are in demand. E.g., Skills with a distribution of “More than 50%” means that these skills are wanted in more than 50% of the job postings.

• More Than 70%
• More Than 50%
• More Than 30%
• More Than 10%