Marketing Executive

Responsibility

The common responsibilities for this position include handling general clerical duties, following up on orders, promoting products and services to customers, purchasing materials, and developing and maintaining relationships with customers. Additionally, the role involves implementing CRM initiatives and campaigns, developing engagement programs and repurchase journeys, and collaborating with internal teams for effective campaign execution. The Marketing Executive is also responsible for preparing reports for member profile analysis and CRM campaign results, retrieving data for stakeholder insights on customer patterns, and collaborating with IT and partners for system development and enhancement, including UAT management. Furthermore, executing member data housekeeping projects to cleanse and standardize CRM data regularly, supporting marketing campaigns by developing and producing online and offline materials for promotions, tracking retail marketing campaign performance, and preparing post-campaign reports with business insights are key duties. The position also requires performing ad hoc duties as assigned.

Job Growth

Skills Requirement

The percentages next to each skill reflect the sector’s demands in these respective skills. E.g., 30% means this skill has been listed in 30% of all the job postings in this sector.

• Skill Categories
• Specific Skill Sets

Skills Distribution

The skills distribution tells you what specific skill sets are in demand. E.g., Skills with a distribution of “More than 50%” means that these skills are wanted in more than 50% of the job postings.

• More Than 70%
• More Than 50%
• More Than 30%
• More Than 10%